Glatitude

What kind of tomorrow can we build? Project Glatitude is a client-based initiative working with the Linden Foundation, a charitable organization based in eastern Pennsylvania. The Linden Foundation has challenged us to create an experience centered around the "Pay It Forward" concept that encourages people to be more generous in their community. With this goal in mind, Glatitude is creating an expandable digital community that celebrates good deeds and encourages people to be more generous. In this experience players will work together to build and power a central community Machine in an online setting by performing good deeds in their everyday lives, posting Gear Tags in the real world to inform others about goodness that has occurred. The goal is to deliver to the Linden Foundation a polished game model that encourages players to be kinder to their fellow man and to help make the world a better place.